Press registration for the next São Paulo Fashion Week – SPFW N45 POW! Creative Explosion is now open. The fashion week will happen from April 21th to April 26th in the Pavilion of Brazilian Culture, at Ibirapuera Park, in São Paulo.

The accreditation request must be done through the following link: Requests after April 11th, 2018 (6:00 PM BRST) will not be considered.


SUA FOTO To ensure a successful registration have a scanned a photo with the following instructions:

Standard photo (5x5)
White background
Size between 200kb and 5Mb
You must not be wearing sunglasses, hats, or other accessories that may difficult your identification.


It will not be accept duplicate e-mails with diferent registrations.


The press accreditation does not allow the entrance to the fashion show rooms. To get access for fashion shows you must contact the press office of each brand.

If you receive a positive response of you accreditation process to São Paulo Fashion Week, you will be aware to agree with the following information:

(i) The guard and conservation of any values, personal and professional use equipment inside the SPFWN45 are appropriate of your responsibilities. The staff of the event do not have responsibility of any misplacement or damage caused to the materials.

(ii) Every image, sound, voice or related material obtained directly from you or through your staff during the SPFWN45 should be use for the sole purpose of news coverage. It is expressly prohibited to use the materials for several purposes, especially but not limited to, commercial purposes , advertising , publicity and / or association / merchandising.

(iii) By participating in the SPFW you will be authorizing the capture and reproduction of your image, sound and voice while you are at the event. The SPFW organizers will be allowed to use and dispose of the captured material and also will be allowed to make publications in magazines, newspapers, billboards, websites, transmission and retransmission of broadcast television and cable, as well as catalog or supplement produced with institutional purpose, commercial and disclosure of SPFW or Brazilian fashion.

More information about press:

MktMix Assessoria de Comunicação

International Press Registration

Gabriela Schwartz
(11) 3060-3640 extension line 3618

Public Relations

Luís Dolci
(11) 3060-3640 extension line 3630

Leonardo Souza
(11) 3060-3640 extension line 3624

Deadline for registration terminated.